• New acquisition is the latest move in Procam's ambitious growth plans
• Responds to customer demand for a Procam base in New York
• HotCam New York will evolve and expand with investment from Procam
• Further acquisitions planned for the Procam Group

The UK's largest camera rental facility, Procam (www.procam.tv), today announced the acquisition of US-based camera rental company HotCam New York. The move enables Procam to provide its expanding US client base with the same levels of service and expertise it is renowned for across the UK, while also supporting UK-based clients shooting in the US. Procam plans to expand HotCam New York's offering in the US, as well as extend Procam's reach into new territories, through further acquisitions over the next 12 to 24 months.

HotCam New York will mirror the extensive range of services provided by Procam's UK offices in London, Manchester, Glasgow and Edinburgh, which include kit and crew rental, project management, workflow consultancy and training for TV drama, features, commercials, branded and VoD content. Procam is planning on keeping the HotCam New York branding for the business, and HotCam New York will benefit from the same 24-hour support offered to all Procam's UK clients, as well as Procam's industry-leading staff training.

Procam is well-known in the UK for its work with leading production companies including All3Media and Monkey Kingdom (part of NBCUniversal). Its recent productions include the popular Made In Chelsea and technically-challenging The Island With Bear Grylls. Procam also provided crew and equipment on both sides of the Atlantic for Dynamo: Magician Impossible and US support for the British reality series Taking New York.

HotCam New York has a long list of high-profile US shows to its credit, including The Tonight Show Starring Jimmy Fallon, American Pickers and Teen Mom. The company was established in December 2004 by sound mixer Trevor Hotz and partner Ali Grapes, as an off-shoot of HotCam UK. Hotz and Grapes have resigned their positions as co-owners of HotCam New York. HotCam UK will operate unaffected by Procam's acquisition.

The strategic purchase of HotCam New York was led by Procam's Group CEO, John Brennan and backed by private equity firm, Foresight Group.

"American production companies have long been asking us to open a facility in New York, and we've looked to set up shop there for many years," said Brennan. "The HotCam New York opportunity fulfils our clients' demands for a Procam presence in the US, and means we can offer a more seamless and detailed level of service for UK clients shooting in the US. Customer services – from kit logistics and carnet handling to technical assistance on the ground – will now be much easier. Additional group investment will see HotCam New York progress even further with a series of up-to-date enhancements and solutions, and this will also enable us to expand into supporting more high-end dramas and feature productions."